Property investment clubs return with new sales pitch

publication date: Mar 4, 2010
 | 
author/source: Kate Faulkner, Property Expert and Author of Which? Property Books
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Property investment clubs return with new sales pitch


Become a property millionaire!” screamed the advertisements, inviting investors to seminars to “find out how you too can retire early”. Fast-forward two years and those ads have disappeared, vanishing as house prices fell.

The property investment clubs and their founders have kept a low profile since then, but renewed confidence in the housing market and the prospect of future returns has brought some out of the woodwork. Among those who have reappeared are Jim Moore and Tony McKay, the founders of Inside Track — the most high profile of the property investment clubs, which met an ignominious end in 2008 as the buy-to-let market crashed. They recently set up IAP Global, a new company that promises to “secure the best distressed property deals” with discounts of 25 per cent on offer.

They are not alone. Encouraged by signs that the bottom of the market has been reached and evidence that there are bargains in repossessed and distressed property sales to be had, investment clubs are making a comeback.

The sales patter has changed, but the claims are as bold as ever, according to experts, with some even offering free DVDs to entice prospective landlords to their seminars. But the approach is now more low-key, with most opting for a more targeted marketing strategy.

Read on to find out more about protecting your money and investments.

 


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